By Twimepoki Mangani

Lilongwe, June 28, Mana: Alpha Arts has opened registration for Miss Malawi participants from July 1 until July 30  marking the return of the country’s oldest pageantry event.

Spokesperson for Alpha Arts Tina Kendricks in an interview with Malawi News Agency (MANA) said that registrations will first be done online before preceding to physical audition.

“The registrations will be online and thereafter auditions will be held in all three regions with the main event on December 3,” she said.

“We need 30 pageants for the main event, a lot of activities have been planned including boot camps that will determine which ones go through,” Kendrick said.

The ex-Model further said that they hope are to work with the Miss Malawi project beyond this year and looks forward to the future.

“It’s unfortunate it’s been four years; since we last had the event however, we are also looking towards the future, not just one year like everybody else,” she further added.

Former Public Relations Officer for Miss Malawi 2021 edition, Thembiwe Chakanza said that beauty pageants have evolved over the years as such certain criterias should be used when selecting aspiring queens.

“The criterias for selection may include and not limited to academic achievements, leadership skills, and eloquent communication skills,” she said.

She added that a national beauty pageant is a brand that is a pride of the nation and any step taken that uplift the brand of Miss Malawi will lead to its success and hope sponsors will continue to offer support.

Yvonne Kamanga Second Princess Miss Malawi 2017 encouraged would be pageants to embrace the moment and highlighted the vast opportunities that come with Miss Malawi.

“On the contest day have lots of fun after all and be confident because you would have worked hard all along for such a moment,” Kamanga said.

Alpha Arts, an event management marketing agency takes over Miss Malawi after Zodiak and Nations Limited last hired the License from events managers Carver Bhima in 2017.

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